spencer lanoue

Spencer Lanoue

Content writer

Latest articles

How to Add Custom Content Sections in Shopify: A Step-by-Step Guide

Setting up a Shopify store is like starting a new adventure in the world of ecommerce. You've got your products ready, your branding is on point, and your site is live. But what if you want to add a little more flair to your store? Maybe a custom section that showcases testimonials or a special promotion? That's where custom content sections come into play.

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How to Insert Products into Your Shopify Blog Effortlessly

Running a Shopify store is an exciting endeavor, but keeping your blog and products in sync can sometimes feel like a juggling act. Imagine writing an engaging blog post and wishing you could add your top-selling products right there in the text. Well, good news—Shopify makes it possible to do just that!

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How to Implement Programmatic SEO for Ecommerce Growth

Ever wondered how some ecommerce sites seem to magically appear at the top of search results, while others are buried pages deep? The secret sauce often involves programmatic SEO, a smart way to boost your website's visibility and attract more customers. If you're an ecommerce business owner looking to grow your online presence, understanding programmatic SEO might just be your ticket to increased traffic and sales.

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Integrating Your WordPress Blog with Shopify: A Step-by-Step Guide

Are you running a WordPress blog and considering expanding your ecommerce capabilities with Shopify? If so, you're not alone. Many bloggers and small business owners are integrating these two powerful platforms to streamline their content and sales channels. This combination allows you to maintain your engaging blog on WordPress while managing your store efficiently on Shopify.

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How to Sort Your Shopify Blog Posts by Date: A Step-by-Step Guide

Sorting your Shopify blog posts by date can be a game-changer for managing your content effectively. Whether you're a seasoned Shopify user or just getting started, understanding how to sort your blog posts by date can help you keep your content organized, relevant, and easy to navigate for your readers.

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How to Use Dynamic Content on Shopify to Increase Engagement

Dynamic content can be a game-changer for your Shopify store, transforming static shopping experiences into lively, interactive ones. It’s like adding a personal touch to each customer's visit, making them feel seen and valued. But where do you start, and how can you make it work for you?

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Moz's Guide to Elevate Your Shopify Store's SEO

Running a Shopify store and aiming to get noticed online? You're in the right place. SEO is your ticket to improving your store's search ranking, and Moz has some fantastic insights to help you get there.

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Ecommerce Content Studio: Elevate Your Brand's Visual Storytelling

Visual storytelling is the heartbeat of any successful ecommerce brand. It's what transforms a simple product listing into an engaging narrative that resonates with your audience. In a world where attention is a rare commodity, captivating visuals can make all the difference. But how do you create a compelling visual story that stands out in a crowded digital market?

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Why SEO Matters: Essential for Business Growth in 2025

SEO might sound like just another buzzword, but it's more than that—it's a critical component for business growth, especially as we look toward 2025. It's not just about getting your website to rank higher on search engines; it's about ensuring your business can be found by the right people at the right time. In an age where the majority of consumers start their buying journey online, SEO is the bridge that connects potential customers to your business.

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Crafting the Perfect About Us Content for Your Ecommerce Website

Creating the perfect "About Us" page for your ecommerce website is a bit like crafting a great first impression. You want to be memorable, engaging, and genuine. This page is where potential customers come to learn more about who you are, what you stand for, and why they should trust you with their business.

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Top Ecommerce Platforms for SEO Ranking: A 2025 Comparison

Finding the right ecommerce platform that not only fits your business needs but also supports strong SEO performance is crucial for success. With so many options available, understanding which platforms offer the best SEO features can be a game-changer for your business.

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How to Effectively SEO Your Blog Posts to Increase Traffic

So, you've got a blog and you're eager to get more eyeballs on your posts. Well, you're not alone! Increasing traffic is a common goal for bloggers, and SEO is your secret weapon. But if the term "SEO" makes you feel like a deer in headlights, don't worry. We're here to break it down into bite-sized, manageable steps.

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Understanding SEO Benchmarking: A Guide for Businesses

Have you ever wondered how businesses keep their websites in top shape on search engines like Google? That's where SEO benchmarking comes into play. It's one of those behind-the-scenes processes that, while not often talked about, is incredibly important for companies looking to stay competitive online. Benchmarking helps businesses understand where they stand in the search engine race and what they need to do to outrun their competitors.

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How SEO Can Boost Growth for Small Businesses

Search Engine Optimization, or SEO, is often tossed around in business circles as something you should be doing. But what does it really mean for small businesses? In a sea of online competitors, standing out can feel overwhelming. That's where SEO comes in, helping you not just be visible but also attract the right audience to your digital doorstep.

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How to Boost Your Small Business with SEO in 2025

SEO can seem like a mysterious force, but it's actually a powerful tool that small businesses can use to grow their online presence. As we look towards 2025, understanding how to effectively harness SEO is more important than ever. With so many businesses competing for attention online, standing out is crucial.

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SEO Success Stories: Small Business Case Studies 2025

SEO can make or break a small business trying to carve out its niche in a competitive market. While big brands often have hefty budgets and entire teams dedicated to cracking the SEO code, small businesses usually rely on creativity and strategic thinking. But don’t be fooled—these small players have been making waves with some impressive SEO victories. Let’s explore some real-world examples from 2025 that show how small businesses can harness the power of SEO to grow and thrive.

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Why Local SEO Matters for Small Business Growth

Imagine you're a small business owner, passionate about your local store and its unique offerings. You know your community would love what you provide, but there's just one problem: you're not getting nearly as many visits as you'd hoped. That's where local SEO comes in—a powerful tool that connects your business with nearby customers who are actively searching for the services or products you offer.

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Small Business SEO Checklist: Essential Steps for 2025

SEO can seem like a mystery for small business owners trying to get noticed online. But fear not—it's not as complex as it appears. With a bit of guidance, you can make SEO work for your business and help potential customers find you more easily.

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Common SEO Mistakes Small Business Owners Should Avoid

SEO can be a bit like trying to navigate a maze blindfolded, especially for small business owners who are juggling a thousand tasks already. The promise of reaching the holy grail of Google's first page is enticing, but the journey often involves a lot of trial and error. And let's face it, nobody has time for more errors. That's why understanding common SEO mistakes is crucial for anyone looking to make their mark online.

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DIY SEO for Small Business: A Beginner's Guide to Boosting Organic Growth

So, you’ve heard about SEO and how it can bring more eyes to your small business without spending a fortune on ads. But what exactly is it, and how can you do it yourself? Don’t worry; you’re in the right place. SEO might sound like a tech wizard’s domain, but with the right guidance, anyone can use it to grow their business.

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How Local SEO Drives Growth for Small Businesses

Every small business owner knows the struggle of standing out in a crowded marketplace. You’ve got the products, the passion, and the perseverance, but how do you ensure your local community knows you exist? That’s where local SEO comes in, acting as a bridge between you and potential customers searching nearby.

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How to Develop an SEO Strategy for Your Small Business XDELETE

So, you're running a small business and want to get more eyes on your website. You've probably heard that SEO is key to making that happen. But where do you start? How do you make sure your business gets noticed by the right people? Let's break it down.

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Top 7 SEO Software Picks for Small Businesses in 2025

The importance of SEO for small businesses can't be overstated. It’s a key player in getting your brand noticed online, driving traffic to your website, and ultimately boosting sales. Picking the right SEO software can make a world of difference, streamlining your efforts and providing insights that can guide your strategy. But with so many options out there, how do you choose?

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Find the Right SEO Consultant for Your Small Business Success

Finding the right SEO consultant can be a game-changer for your small business. It’s like finding that perfect pair of shoes that not only fits well but also makes you feel unstoppable. But with so many options out there, how do you choose the right one? It’s not just about picking someone who knows their stuff; it's about finding someone who understands your business goals and can work with you to achieve them.

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Is SEO Worth It for Small Businesses: A Cost-Benefit Analysis

Thinking about SEO often feels like trying to crack a complex code, especially for small businesses. It's one of those things that everyone says you need, but it's hard to tell if the investment is really worth the return. After all, small businesses work with limited budgets and resources, so every dollar counts. In this post, we'll take a closer look at whether SEO is a worthwhile investment for small businesses by weighing its costs and benefits.

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